Nothing ships without your approval.

AI runs your marketing.
You approve everything.

Tangent finds customers — including companies actively hiring — writes outreach in your voice, manages the replies, and runs your ads and social. It does the slow work; you approve every send, post, and ad in seconds.

How Tangent works

One loop. One human gate.

Every channel rides the same pipeline — and the gate sits in the middle of it, always.

Discover

Find prospects + live hiring signals.

Research

Enrich each one with real context.

Score

Rank by fit so you skip the noise.

Draft

Write it in your voice, guarded against fabrication.

YOU

Human gate

You read exactly what will ship — approve, edit, or reject.

Publish

Send from your own inbox, compliance built in.

Track

Opens, replies, outcomes — read from the ledger.

Learn

Your edits teach the next draft.

The human gate

Approve exactly what will ship.

Every draft — email, reply, ad, post — waits in one approvals inbox. Read it, edit it, approve or reject in seconds. Approved and published are always different states, and every decision is logged.

Platform-true previews

See the post before the platform does.

Social and ad previews render exactly what ships — real crops, clamps, and footers, with zero fabricated engagement numbers. What you approve is what goes out.

Client approval portal

Your clients approve from a link — no login.

Send a share link and your client reviews on their phone in seconds. Client-facing views only ever show that client's items — a cross-client leak is the worst bug there is, and it's pinned by adversarial tests.

Lead Finder

A company hiring is a company with your problem.

Watch the accounts that fit your clients. When one posts a growth role — the loudest public buying signal — it surfaces here, one click from a researched lead. Nobody is contacted until you approve the outreach.

Honest reporting

Numbers you can defend in a board meeting.

Reports read stored snapshots, never the live wire. Sourced and influenced are never blended, a day without data stays a gap, and any client can get a read-only share link. Illustrative visuals are labelled as such.

Connections

Your accounts, connected honestly.

Gmail, Meta, Instagram — connect via OAuth, and every card wears an honest status pill (Active, Needs reconnection, Review-gated). No overpromising what a connection can do.

Built to live in

Light, or Tangent Night.

The whole product reads correctly in both themes — your call, per browser.

Why agencies run on it

The busywork leaves. The control stays.

Illustrative

Your week, minus the grind

The AI does discovery, research, and drafting. You spend minutes approving instead of hours writing.

ApprovePublish

Approve → publish, cleanly

Two states, never conflated. A human approves; only then does anything ship — logged end to end.

EmailAdsSocialRepliesReports

One place for everything

Email, ads, social, replies, reports, and clients — one engine, one approvals inbox, one calendar.

The human gate

Nothing sends, posts, or publishes without your explicit approval.

A real audit trail

Every approval and rejection is logged — who, what, when.

Compliance built in

Native CASL & CAN-SPAM: unsubscribe, sender identity, physical address.

Your accounts stay yours

Email from your Gmail; connect and disconnect anytime.

Pricing

Start where you are.

PilotNowCoreNowGrowthRolling outScaleRolling out

Pilot and Core are available now; Growth (+social) and Scale (+ads and ROMI reporting) are rolling out. Month-to-month — we tag what’s live and what isn’t.

See full pricing →

Questions, answered honestly

Does the AI post or send without me?

Never. Every email, reply, post, and ad lands in your approvals first. Nothing reaches the outside world until you approve it — it's the core design of the product, not a setting.

What can I actually use today?

Cold email outreach and Lead Finder (live hiring-signal discovery) are live. Meta Ads composition and social posting are in active development and tagged “rolling out” on pricing — never dressed up as shipped.

Do emails send from my own inbox?

Yes — Tangent connects to your Gmail via OAuth and every email goes out from your real address, with replies coming straight back to you.

Can my clients approve without an account?

Yes. Share a link and they review and approve on their phone — no login. Client-facing views only ever show that client's items.

How honest is the reporting?

Reports read stored snapshots, never the live wire, and separate what Tangent sourced from what it merely influenced — never blended into one flattering number.

Do you have client results to show?

Not yet — we have zero clients today and won't invent numbers, logos, or testimonials. The unfakeable promise is the pitch: nothing ships without your approval.

Run marketing without losing control.

Join the waitlist and we’ll reach out when a pilot slot opens — one email, no spam.

Tangent — Tangent — AI marketing you approve, every time